Have you ever noticed that many of the patterns of dysfunction that are brought to our practices repeat themselves regardless of how many sessions we might perform with them? I am going to propose how using stretching, in its many approaches, can change that pattern and create lasting healing in our clients.

I don’t care if someone has come to you for Cranial Sacral therapy, Rolfing, Feldenkrais, Alexander technique, myofascial release, acupuncture, chiropractic and on and on. Most have come because they are suffering a painful condition. In many or even most cases, stretching in some form would have either helped to prevent the condition or accelerated its healing. [Read more…]

Well, I hope you have gained a wee bit of insight into building an ongoing practice that fulfills your expectation and needs from the first part of this blog post. I left you with the idea of referrals, or as I call it “planting of the seeds“ for a bountiful bodywork practice. It doesn’t matter what discipline you practice. I am a Rolfer and and Cranial Sacral therapist, but it doesn’t matter what you practice. Let me give you an example. Let’s say you are a member of a local gym where you regularly take care of the most important aspect of your health. Now, in the one I was recently a member of, every discipline that you can imagine is represented. I’m talking yoga, Pilates, weight training, swimming, running, tennis etc. Pick one or all and have a very simple attitude, what I do is of benefit to each and every one of you! Do you think that your work would have a benefit on every one of those disciplines? Of course it would!

Your Work as Its Own Advertising

Now you can spend your money on print advertising. I have done this, but have gained very limited benefit from my efforts. What I have found a much more successful strategy is to simply give services away with a smile knowing that your “advertising” efforts will continue to reap you benefits well beyond the initial “costs”! Its very much like creating residual income. Your consistent efforts sharing what you do in a hands on way is much more powerful than language used to describe its benefits. [Read more…]

So, you have your newly acquired Certificate from an accredited massage school and its time to fill the coffers with the steady flow of economic support that you dreamed of when you first decided to embark on the bodyworker’s journey. Or you have been at it for awhile and things aren’t going quite like you expected and you are wondering why? There is no “how to” blueprint that will apply to everyone and all their needs. There are obviously too many variants in goals and desires for that to be accomplished in one template.

So let’s explore the one question that was posed to me as a teacher of deep tissue massage and cranial work in the three schools where I taught. “How do I get my practice built?” And for the seasoned players, “How do I turn up the heat a little bit on my my tepid practice?” There are many underlying thoughts flying under the “conscious radar” which I believe need to be addressed.
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